The Cost of Web, Mobile and Social Hotel Marketing [Infographic]


See on Scoop.itten Hagen on Social Media

– It is cheaper to gain an online booking from your website than from both online travel agencies (OTAs) and phone bookings.
– Hotels that engage with social media increase bookings, while those that ignore it lose bookings.
– The largest margin of profit comes from mobile bookers.
– Social media campaigns encourage more bookings than traditional email campaigns.

See on www.hsmaieconnect.org



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